Forging strong ties with our retailers and end-users has always been a major component of our overall strategy. New Era takes pride in being able to achieve maximum product exposure of our Publisher's products, New Era is committed to execute sophisticated marketing programs as well as expanding and strengthening our distribution infrastructure.
With the immense rapport we have built with our retailers, New Era products are prominently displayed on prime retail shelf and window space. Our retailers are also able to experience steady sales growth from our comprehensive and premium range of products backed by our unparalleled level of sales and marketing support
Established in 1998, New Era Hong Kong, a wholly owned subsidiary of the New Era Group is situated in the heart of the commercial district. New Era Hong Kong reinforces New Era Group's presence in the distribution of computer software and game accessories in the East Asian market. Leveraging on our excellent sales, marketing, distribution and warehousing capabilities, New Era Hong Kong has achieved tremendous growth and is now the leading player in the Hong Kong market.
Also established in 2006, New Era Indonesia is the key market leader in the Indonesian market.
New Era Malaysia has also achieved strong local retail presence through our relentless pursuit of delivering an extensive range of premium products to the Malaysian market. New Era continues to forge well-established and long-standing relationships with the retailers. Backed by our effective and comprehensive sales and marketing efforts, New Era Malaysia is confident of contributing to the New Era Group's growth and maintaining our leading position in the Malaysian market.
Established in 2006, New Era Philippines is the market leader in the Philippines games industry.
New Era Thailand is committed to delivering world-class localized Thai products, backed by our well-integrated sales and marketing support, established distribution channels as well as end-user support. With our overwhelming local retail presence in the market, New Era is the market leader in Thailand.